Summer trends 2020 (@summer_trends_2020) on TikTok | 14.6K Likes. we spend most of our time getting acquainted with Gen Z consumer behaviour and utilising the relevance of popular content. In fact, doing so might come across as inauthentic or excessive.
We drove over 1million views, 100,000 hearts, and ACCA expressed how we helped them open up “engaged and relevant audiences [they] would not have had access to otherwise”.
They provide exclusive looks into breaking news stories whilst combining the tools and humour existing on the platform, positioning their brand as relevant and entertaining. TikTok might have been seen as the wild west of social media, but that’s all about to change.
Shelly is the Content Manager at Fanbytes, an award-winning influencer marketing agency that is dedicated to bringing you the latest Gen Z insights. While May will surely bring new audio clips, hashtags, and video styles, these are the April 2020 trends we’ve deemed most likely to stick around.
Whilst this content may appear somewhat dull and likely to be swallowed up in an otherwise animated TikTok space, it is actually the type of content that goes absolutely viral on the app. TikTok memes have also helped to pull older songs, such as Mariah Carey’s 2003 song “Obsessed,” back into the spotlight. What’s more, it’s this method that has helped them achieve over 360k followers and become the leading news brand on the platform.
There is one thing in particular that sets TikTok aside from other social media platforms, and that is its ability to make users feel like they’re watching a TV show. Around 2 years ago, we saw how instagram influencer analytic platforms empowered brands with the tools needed for a data driven approach to influencer marketing. Even if the conversation steers into non-serious territory, this is a great way for your audience to get to know you and your brand.Whether you’re livestreaming or uploading prerecorded content, don’t over-rehearse your videos. For those of you who don’t know, a ‘VSCO girl’ is a subculture on the platform that best describes girls who live a lifestyle of hydro-flasks, reusable straws, Kanken backpacks, Birkenstocks, and scrunchies. Of course, not every brand is lucky enough to work with superstars. Celebrities and entities ranging from Tyra Banks to the World Health Organization are also regularly connecting with audiences via streaming video.You’ll need to have at least 1,000 followers to use TikTok’s livestream functions. TikTok Trends 2020. Is your newest video genuinely funny?
But it’s also important to consider which demographics are moving into the TikTok scene. This is just one example of many where a song went viral and won a grammy thanks to the meme culture on the platform.
While some brands watch cautiously from the sidelines, other brands have decided to dive in and explore what the app has to offer. This can be especially fun for your audience if you have a quirky work environment and plenty of lively personalities in the room.
is the world’s first TikTok influencer analytics tool.
Setting the same pace for 2020, there has been some clear trends that have dominated the platform and some that we think are going to key ones to watch for any brand aspiring to master the app. Just remember to announce your move to TikTok on your other accounts and provide a link for your To fully engage your audience with a livestream, consider the following strategies:Give followers a live tour of your brand’s headquarters. Here are a few trends we’ve noticed in 2020 — and why they should matter to you. Both of these takeovers were an absolute hit, with one influencer driving 1,000 followers to the brand’s account in only 2 days!Unfortunately, brands don’t have a face, but people do. We’ve noticed a handful of brands creating ‘behind the scenes’ style content to appeal to this aspect of Gen Z behaviour and it seems to be working. Use this potential for cross-over content to your advantage whenever you can, as it can help direct traffic to your TikTok account.However, it’s not always wise to repurpose content from other social media platforms and use it on TikTok. Here are the best TikTok trends, dances, memes, and challenges to try in May 2020 based on what took off (and what you might have missed) in the previous month. At the end of April 2020, analytics company Sensor Tower reported that TikTok had exceeded 2 billion global downloads. Image: Getty Images By Morgan Sung 2020-07-03 13:55:30 UTC. There is nothing more appealing to TikTok users than a brand that is authentic, real, and that can effortlessly entertain through video.
We took a note from their book when running a campaign for ACCA.
More consumers are turning to social media platforms for entertainment and a sense of connection.This growth should serve as a green light for brands and marketers who have hesitated to try out the app for themselves. A Growing Fan Base. TikTok Trends For July 2020. Or work with an influencer to create an entirely new challenge and hashtag that draw attention to your brand.TikTok videos don’t just stay on the platform; they have a habit of popping up on other social media platforms, including Instagram and Twitter. Despite their small audience sizes, these influencers have high engagement with followers.In addition to novice influencers building audiences on TikTok, more celebrities are also moving to the platform. In 2020, the platform is experimenting with livestreamed events that allow musical artists and their fans to connect in a way that’s both intimate and authentic.All of this means that music-based brands and influencers have the potential to flourish on TikTok. Work with what you have, and try to incorporate real, authentic humor.Host a Q&A session in which your audience can pitch you questions. 5 trends that shaped TikTok in 2020, so far.
Music fans aren’t the only ones who are making use of livestreams on the platform.
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